Re-design the boring DIY outdated "just okay" lazy local business website you've outgrown into your #1 tool for growth.
Brand strategy, custom web design, and SEO for established local service providers that reflect their new level, convert new business, and scale.
There's no question, your service is the best in town!
Your clients love you. Your reputation speaks volumes. But your digital presence? It’s not keeping up.
Your website no longer reflects your level, your service, or your vision. And you’re feeling the disconnect — in traffic, trust, and missed opportunities.
You’ve outgrown the visuals, the message, the template website’s band-aid fixes. And it’s costing you: credibility, visibility, and the ease you’ve earned.
You deserve a website that reflects who you are now, while helping you scale to what’s next.
Like we did for this local Boston afterschool program:
“We love the site, this was just an amazing process.”
"Our site had no life, no traffic, it was not working for us. Now I am no longer embarrassed to tell others to check out our website."
-Jeanette Merren
You’re not new to this, and you’re not basic. So why does your website look like you are?
The way you're showing up online is hurting your long-term growth.
You invested in the marketing, ads, and funnels that some big agency set up, and for a while, they were working. You were finally serving your local community, and being recognized for the quality of your service…
But all the while, you see the gap between how your service “feels in-person” and how it “looks online”.
Maybe, you're likely feeling…
Undervalued — your online presence makes your business look smaller than it actually is.
Stagnant — your growth has plateaued, even though you’ve “tried it all”
Overlooked — you know people are searching for exactly what you offer, but they’re choosing someone else.
Stuck — you want to expand into new lanes and scale your offering, but your digital systems aren’t built for growth.
And meanwhile, clients with money to spend are slipping through the cracks — not because of your service, but because of your site.
Let’s raise a mirror to the original vision that got you here…
✨ A vision to expand your business with new services, higher prices, product lines, or added locations.
✨ A vision to be known, recognized, and remembered as the go-to name in your industry or city.
✨ A vision to build a brand that feels bigger than you, rooted in purpose, growth, and legacy.
It’s time your offline excellence becomes your online advantage.
This isn’t just about designing a website. It’s about stepping into your next level with a digital presence that communicates your value, elevates your reputation, and positions your business for the impact you’re called to make. It’s about creating a brand where your vision can live, breathe, and expand.
You don’t have to grow your business alone.
And here’s the best part,
COMING SOON
Dreams Made Digital
Courses, Coaching, Community
Prefer to learn and grow at your own pace? Dreams Made Digital is your on-demand resource library and step-by-step training hub. Get access to proven templates, guides, digital products, and behind-the-scenes strategies so you can build your brand with confidence.
BETA OFFER
CUSTOM WEB DESIGN
The Glowup Intensive
24hr Website Transformation
A high-impact VIP experience for local businesses ready to elevate, refresh, or completely transform their digital presence—fast. Choose the exact number of days you need, and get focused, expert-level work on your website, brand, and visibility strategy sent straight to your inbox by the time you pour your morning coffee.
STRATEGY CONSULTING
The Growth Gameplan
1:1 Strategy Session
Need clarity, strategy, or a creative sounding board? Book a 60-minute 1:1 consulting session for personalized guidance on your brand, website, or business direction. Walk away with actionable insights, a clear roadmap, and renewed confidence to move forward no matter where you are in your journey—no strings attached.
Hey, hello! I’m Cassandra…
But you can call me Cass. I’m the Founder and creative strategist behind Desro Digital. Like you, I've navigated the overwhelming path of growing a service-based brand that is human-centered and results-driven.
We all have our God-given gifts, and I’ve made it my mission to empower you to get the most out of your skills and services.
How? Using my business acumen, creative strategy skills, and intuitive design knowledge to create beautiful, high-converting websites for community-focused business owners like you.
So that making a living and making a difference become one and the same for you.
Today, I’m here to remove the key barriers in your digital marketing—so you can confidently grow your business long-term and change your local community from the inside out.
It’s time for your local business to grow glow up.
The internet is your soapbox. Your website: a digital representation of you. And if you’re going to scale your business, you need an online presence that matches the quality and impact of your work. We’re more than up for the task.